Understanding Users On A Cultural Level
Be innovative and build relevant audience-focused strategies through established social consumer segmentation.

Brands that love
Audiense
The #1 Audience Intelligence Platform
Audiense helps marketers and consumer researchers be innovative and develop relevant audience-centric strategies through proprietary social consumer segmentation. Audiense Insights reports give audience segments with these unique properties:
Demographics
Content from the Internet and social media platforms.
Brands
Influencers and categories they are interested in.
Networks
Content from the Internet and social media platforms.
Goals
Build benchmarks with various segments, nations and competitors.
Graphing
Match segments with your base and other audiences.
Insight
Know the factors that impact your audience's purchase decisions.
PRODUCT FEATURES
Overflowing with useful features
Audiense Insights
Utilise social data to understand the audiences that matter most. We empower organisations to intelligently engage individuals at an unprecedented scale.
- Explore the different segments within each audience
- Understand the common characteristics that bring these individuals together
- Competitive intelligence by comparing segments with baselines or other audiences
- Identify relevant online/ offline marketing channels to increase engagement and customer acquisition
Audiense Connect
Audiense Connect is the Twitter Marketing platform trusted by thousands of brands and agencies worldwide.
- Create your own custom chatbots
- Build and explore communities using the world’s richest audience insights
- Carry out community analysis, management, advanced monitoring & listening
- Understand Instagram at an individual level and extract community insights to help develop your Instagram strategy
Tamara Lucas
Marketing Manager | Google for Startups Spain

Audiense is a social intelligence platform that helps you understand your audience on a deeper level. It gives you insights into social behavior, demographics, and psychographics, so you can craft highly targeted campaigns. Think of it as your social media detective, finding patterns and trends you didn’t even know existed.
Audiense gathers data from social platforms like Twitter, Instagram, and others, then uses this data to build comprehensive audience segments. It provides you with actionable insights that help refine your marketing strategies and better engage with your customers.
Yes, absolutely! Audiense specialises in audience segmentation. You can create and analyze specific audience groups based on various factors like interests, behavior, location, and even psychographics. No more generic campaigns – get personal!
100%! Audiense is built to scale, and large enterprises love it for its powerful insights and ability to manage large datasets. Whether you’re a global brand or a niche market player, Audiense can handle your needs.
Definitely! Audiense integrates with several platforms, including CRM systems, analytics tools, and email marketing platforms. You can pull insights into your existing tools to enhance your workflows.
Audiense uses cutting-edge data collection methods, including social listening and surveys, to ensure the insights are both accurate and relevant. It's a trusted tool used by brands worldwide, so you know the data is solid.
Audiense offers flexible pricing plans based on your business needs. Whether you’re just getting started with audience insights or managing a large-scale operation, there's a plan that works for you.
Getting started with Audiense is a breeze! Simply sign up, connect your social accounts, and start exploring your audience. If you need help, there are plenty of guides and our team is always available to assist.