Tag: social analytics


Crimson Hexagon and Brandwatch have Merged

  A defining moment as Crimson Hexagon and Brandwatch announce their merger   With Lithium and Spredfast announcing their merger in September this year, October was also full of surprises as social listening giants Crimson Hexagon and Brandwatch announced their merger on the 4th October.   The combined power of Crimson’s historical data, advanced AI, and machine learning together with […]

Crimson Hexagon Facebook Instagram data

Crimson Hexagon gets Facebook and Instagram data turned back on.

    After several weeks of investigation, we are pleased to announce that Facebook and Instagram data has been reinstated on the Crimson Hexagon platform and customers will now be able to once again have full access to those data sources.     Facebook announced the suspension of Crimson Hexagon on 20th June 2018 pending […]

‘Mayweather vs McGregor’ the social conversation.

In what is being called the biggest fight in the history of sports entertainment, boxing legend, Floyd “Money” Mayweather will square off with the prolific UFC champ “The Notorious” Conor McGregor. An event of this magnitude does not come without a whirlwind of activity on Social media, and we at YOUKNOW have put our snorkels […]

Game of Thrones totally eclipsed.

Over the last 48 hours two major social media events took place and by using Crimson Hexagon we were able to take an in-depth look at the global reactions and conversations being expressed regarding the #Solareclipse2017 and #GameOfThrones season 7 Americans across the country took to the streets and stadiums, sporting protective glasses, to witness […]

YOUKNOW named as Stackla reseller in Africa – win with User Generated Content

YOUKNOW is proud to announce that we’ve added Stackla to our incredible suite of products. Stackla has named YOUKNOW as a reseller in the African market, which perfectly complements the work we’ve done with Lithium and Crimson Hexagon in the region over the last few years. WHAT IS STACKLA? The way people communicate and experience […]

Go beyond text analysis with Crimson Hexagon’s Image Analytics.

Crimsons Hexagon’s new image analytics feature now allows marketers to collect and analyse visual conversations about any topic, brand or product. With more than 1.8 billion photos being shared on social media the shift towards analysing visual social conversations becomes even more apparent. As visual conversations continue to grow, it is vitally important that companies […]

OUTsurance video sparks outrage.

OUTsurance made headlines this weekend by publishing a video for Father’s day on Twitter and Facebook which was not representative of South Africa’s demographics. The video featured mostly white dads and one black father. The advert landed the company in hot water, where the public took to Twitter and slated the insurer for their ‘racist’ […]

Social listening around #Capestorm

With Cape Town being declared a disaster zone during the worst drought the province has experienced since 1904, we had a look at what Capetonians and the rest of South Africa had to say as they weathered the #Capestorm Using Crimson Hexagon, we uncovered the following: Although many Capetonians battened down the hatches in preparation […]

Welcome to a new world of insight – HelioSight!

The Crimson Hexagon Team has once again simplified social media analytics. Finding important insights is now as simple as searching on Google. The logic behind HelioSight is to allow you, the user, access to quick social data on demand. With a simple search on HelioSight you’re able to pull a comprehensive 30 day snapshot of […]

Brand impact in social media

There is no better way to gain honest feedback than through a social network. Your brand or organisation is being spoken about – like it or not – and this is a great thing! Instead of paying exorbitant amounts of money on focus groups and surveys; you have massive amounts of unsolicited, nuanced opinion right at your […]