Tag: social analysis


Social conversation around #BlackFriday and #CyberMonday 2017.

Black Friday has fast become a huge shopping trend in South Africa, with many retailers jumping on the bandwagon and offering their customers spectacular discounts and specials. In fact, according to a recent article published in MyBroadband, South Africa has the highest Black Friday search history in the world, topping our American counterparts, followed by […]

Will SA win the bid? #RWC2023

The day is finally here, where South Africa will hear if it has won the bid to host the 2023 Rugby World Cup, after the announcement that South Africa was the preferred host nation by the Rugby World Cup Board more than two weeks ago. Although the last two weeks have been messy with France […]

Crimson Hexagon and YOUKNOW South African Consumer Trends Report

In partnership with Crimson Hexagon, the worlds leading social analytics platform, we analysed social conversation across Facebook, Twitter, blogs, and forums between 2012 and 2017 to extract the most pertinent trends in conversation around the Travel, Entertainment, Fitness and Automotive industries. With almost 2.68 billion internet users and only 27% social media penetration, South Africa still has […]