The CMO Challenge webinar series: Does your marketing really work?


Software company Domo, a leading cloud-based operating system for business, will be hosting a series of webinars presenting solutions to some of the biggest obstacles facing marketing teams today.


CMO’s are currently facing huge challenges of having to respond to ever-evolving consumer behaviours, new technologies and volatile industries. Not only are they responsible for attracting and retaining customers through an effective marketing plan, but also demonstrating a tangible ROI to investors and management.


Despite the growing list of priorities and demands being placed upon them, most CMOs are simultaneously running up against an insurmountable list of challenges that often block success. Most of these, however, can be overcome with the right data.


The ‘CMO Challenge’ webinar series, will take place each month, starting 4 October 2018 until December 2018, arming CMO’s with valuable marketing insights and inspiration to help streamline marketing efforts and executions for 2019.


As the official sub-Saharan African partners to Domo, we will be hosting all three webinars at our offices. This is a great networking opportunity and delegates will walk away with a complimentary infographic pack on  “Calculating ROI across Marketing Channels”.


Webinar Dates & Topics

4 October 2018:

14:30 to 16:30

“The leadership principles for delivering true business value from marketing”.


12 November 2018:

12:30 to 14:30

“Lessons from L’Oreal”


3 December 2018:

12:30 to 2:30

“Making your data work for you”


Register to attend the webinar at our offices, delegates will also be treated to a gift bag, slushies and sliders on the day.


If you are not able to attend, click the link to live stream the webinars in the comfort of your own environment or for more information contact



YOUKNOW are the authorised resellers of Domo in sub-Saharan Africa. Domo is an operating system for your data-driven business. It is able to collect, combine and transform data from multiple data sources to enable strategic insights for business solutions.

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